Students of the Korean Language and Culture Study Program, Faculty of Cultural Sciences, Universitas Gadjah Mada, have once again achieved an outstanding accomplishment on the international stage. A team of 12 students successfully won the K-Speech Jingle Singing Contest 2026, organized by the Korea Speech Eloquence Association. The competition brought together individual and group participants from various countries, including Indonesia, Cambodia, Thailand, Ethiopia, and several others.
In the competition, participants performed the official K-Speech jingle entitled “외쳐봐 한국웅변”, which promotes the courage to speak, deliver speeches, and express ideas in Korean. Through its inspiring and energetic lyrics, the song encourages Korean language learners to improve their speaking skills while building confidence in communication. With a well-coordinated, expressive, and spirited performance, the UGM team successfully demonstrated both strong vocal abilities and a deep understanding of the message conveyed in the song.
The journey to victory was far from easy. The UGM team had to go through five stages of selection over a period of more than six months. The preliminary screening was held in late November 2025, followed by the first YouTube video evaluation on December 15, 2025. The second YouTube video evaluation took place on March 13, 2026. Participants then advanced to an online judging session conducted via Zoom on March 15, 2026, before competing in the final round in May 2026. The winning video is scheduled to be showcased during the K-Speech Grand Final in South Korea on October 8, 2026.
One of the team representatives, Theresia Chindyawati (2nd year student), expressed her gratitude and pride regarding the achievement she attained together with her teammates.
This was the first time the jingle competition had ever been held, and since the participants came from various countries, we honestly did not expect to win. Throughout the long selection and practice process, there were certainly moments when we felt tired. However, because we spent so much time together, we became closer and more united as a team, which made the practices much more enjoyable.
I would like to sincerely thank all the members of the jingle team for their enthusiasm, hard work, and dedication. At the same time, all team members were also participating in the K-Speech Big Group category, and thankfully both teams managed to win the grand prize. I would also like to express my gratitude to Ms. Alfi as our supervisor and Ms. Anggita as our vocal coach for their patience, guidance, and support throughout the preparation process. Thank you for the valuable experience and all the wonderful memories!
This achievement demonstrates that students of the Korean Language and Culture Study Program at UGM excel not only in academics but also actively develop their potential in the fields of arts, language, and culture through various international competitions.
The success achieved by the team is expected to inspire other students to continue developing their talents and skills, seize opportunities at both national and international levels, and actively contribute to promoting Korean language and culture through activities that foster cultural exchange and mutual understanding among nations.
For those who are interested in watching the team’s performance of the jingle “외쳐봐 한국웅변”, the video can be viewed through the following link: https://www.youtube.com/watch?v=Jk_kzsabSxs&list=PLM_kkY5y1vKkwmhuJzxqQR6W2EsSHHTR3
(Aura Adiba Wijaya Litianko)
